I think it'd be really helpful for the product price to be optional and have any product that doesn't have a price show something like "Call for Price"... and have that term be configurable through the admin interface. And any product that doesn't have the price set would of course not have an add to cart link shown anywhere in any of the catalog/product pages.

There are just so many times when retailers don't want to or can't show the specific price that they can sell an item at, either do to fluctuating market prices or competitive pricing agreements with manufacturers/vendors. I have run into this issue with both ubercart sites I've put up.

I was kind of able to get around it by doing a massive views setup and doing custom templates to not show the add to cart link, but it really makes it insane to maintain that site now. I'd much rather be able to use the builtin catalog functionality of ubercart and just have it -work-. It seems that it would be a fairly simple feature to implement into the core and it would be really useful to a lot of people.

BTW, alpha 8 is running great for me, really like all of the changes you guys have made in the last few months. Thanks for all your hard work!