UPDATE
For a list of modules used and other techy project details have a read at my Drupal post.
ABOUT HUGAMONKEY
Five years and nine production models later, the HugaMonkey baby sling is ready for you. With the guidance and support of my handsome hubby, Dylan, and the technological genius of my friend, Clint, we’ve worked our tails off to bring the HugaMonkey baby sling to the world. We will not lose sight of our founding values: quality, style, and cost.
Quality, I hope, goes without saying. We will not send you an inferior product. Our seams are four thread over-locked, and double reinforced. What does that mean? Tough stuff.
Style is the thing I’ve worked on most. I’ve watched moms spend 15 minutes winding yards and yards of fabric around their bodies to carry a baby. I’ve gotten my own “tail†stuck in doors and caught on handles. I long for simplicity! I created a tri-fold shoulder to both offer support and stay in place – no folding or adjusting. The curved seam keeps baby snug as a bug. And the fabrics are funky and fresh.
Cost is key. Go ahead, shop around. If you want a baby sling made of specialty imported silks and golden thread for 120 bucks, be my guest. I want baby slings that Grandma can buy for each of her lovely daughters. I want Mom and Dad both to be able to get the pouch of their choice without breaking the bank. I want a HugaMonkey baby sling on every shoulder in America!

The site looks very sharp. I love the theme, and your use of verbal phrases on the primary links for catalog browsing is quite interesting. I can never decide on a good way to name menu items. 